HomeViews Pro - HomeViews Business Hub

As a privileged early partner of HomeViews Pro we have found the platform to be invaluable, with the quality of information exceptional.

Iain Murray

Senior Director BTR Consultancy (Europe), Cortland Consult

HomeViews Pro helps Allsop Letting and Management stay ahead of the curve as an operator and a consultant. It shows us how our assets are performing and provides greater insight into some of the specific factors that are generating success for the UK’s best developments and operators. It has genuinely proven to be indispensable.

Matt Smith

CEO, Allsop Lettings and Management

NEW HomeViews Pro gives you

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Dashboard access to 44,000+ resident reviews
of 2,600 developments

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Performance against market benchmarks by location, sector, building or developer

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92% coverage of UK BTR schemes, as well as BTS, house builder and HAs

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Most-valued facilities by resident age, type, location, building type and more

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Compare resident ratings by location, pricing, facilities, units and more

A human-centric approach to the resident experience is central to our design process. HomeViews Pro gives us swift access to these powerful insights and data across the cities we are working in. It enables us to see what makes residents happy, and what they value most, and then to translate that back into our designs.

John Badman

Principal, CallisonRTKL

We believe the best information about a residential development comes from the people living there. Owners and tenants have a lot of useful information to share with their prospective neighbours, not just on the property itself and its locality, but also on the development and building management.

Does it matter how recent reviews are?

We often encourage Partners to regularly collect reviews. This keeps them in the running for our annual Resident Choice Awards, but it’s also something that consumers value.

Research by Power Reviews found that 64% of consumers said they were more likely to buy a product with fewer, more recent reviews than if it had a higher volume of reviews published three or more months ago.

44% of consumers in that same study wanted to ideally be able to find reviews written within the past month. And 62% would not purchase a product if the only reviews available were published a year or more ago.

How many reviews do you need?

Brightlocal data is again the best place to turn to understand the broad spread of opinions shown by consumers. In 2025, 14% of consumers wanted to see 100+ reviews in order to trust a company’s average star rating. However, the majority of consumers said that 20-49 reviews was enough for them to trust an average rating (33%), while 22% said that 50-99 reviews were enough.

How much should you engage with reviews?

Consumers are more consistent on how much they want to see companies responding to reviews. 89% were likely to use a business that repsonded to all reviews, whether positive or negative. Far fewer (55%) were likely to use a business that only responded to negative reviews.

As we stated above, responding to positive and negative reviews clearly demonstrates to prospective residents that you care.