Webinar: Tailoring the SFR resident experience vs. Multifamily BTR
How does Single Family differ from Multifamily BTR when it comes to investment, operations and providing the best resident experience? HomeViews brought together an expert panel to answer these, and other, questions about the rapidly-expanding Single Family Rental sector.
Webinar: Tailoring the SFR resident experience vs. Multifamily BTR
As the Single Family Rental sector continues to attract record levels of interest and investment, it is imperative that early leaders in the sector share knowledge on the unique factors that determine the success of SFR communities.
HomeViews Co-founder Hannah Marsh was joined by Richard Berridge, SFR advisor and board member of the ARL, and Paul Borrmann, Managing Director of Ascend. In this webinar they explored the main differences between Multifamily Build to Rent and Single Family Rental housing (SFR), exploring the current market and what we can learn from the data so far on what makes a successful SFR community.
Richard Berridge is known to the many as a prominent voice in the industry and a key champion of the SFR sector. He recently joined the ARL as a special advisor following the merger of his SFR Association with the ARL.
Paul Borrmann recently moved from his role as Managing Director of Dandara Living, covering BTR, Co-living and PBSA, into his new position at Ascend. There he oversees the UK’s largest portfolio of SFR homes.
Panellists
Richard Berridge
Founder, Blackbird RE, and
SFR Special Advisor, The ARL
Paul Borrmann
Managing Director,
Ascend Properties
Biography
With 43 years in real estate, Richard Berridge is a seasoned residential investment specialist. His career spans acquiring, operating, and disposing of residential assets, with expertise in agency, development, design, planning, and management. Richard’s comprehensive knowledge of the Build to Rent sector allows him to deliver insights into best practices and strategies to maximise capital value.
Richard’s passion for data and analysis enables him to provide clear recommendations and develop effective strategies. He believes in the power of extraordinary teams and is committed to nurturing talent. Dedicated to advancing the housing sector, Richard aims to create a progressive and equitable society, meeting the demands of the 21st century.
Richard specialises in single-family rental and is one of the foremost experts in the UK. Previously CEO of the UK SFA, Richard is now Special Advisor to the Association for Rental Living (ARL) focusing on SFR. In June 2021, Richard authored the industry guide to SFR “Single-Family Housing: The Home of Residential Investment” which predicted the growth and popularity of the sector.
Biography
Paul Borrmann, the Managing Director at Ascend Properties, brings over 16 years of experience in residential property, with a focus on institutional PRS and BTR since 2014. Formerly the MD of Dandara Living, Paul oversaw the development of a multifamily portfolio of around 3,000 homes and managed a pipeline of 5,000 homes. He also launched Grainger plc’s northern PRS and BTR operations.
With his extensive knowledge of the single-family rental sector and expertise in effective property management, Paul offers valuable insights into developing and stabilising large-scale BTR portfolios. His strategic vision and experience in leveraging technology and management tools to enhance operational efficiencies will provide a comprehensive understanding of the rapidly expanding SFR market.
Hosted by
Hannah Marsh
Co-founder
HomeViews
Starting her career at GSK and moving on to join a successful luxury skincare start-up, Hannah moved into the property industry six years ago when she co-founded the UK’s only residential review platform, HomeViews.
Hannah helped to take HomeViews – dubbed the ‘Tripadvisor for property’ – from concept to start-up platform, now with almost two million annual visitors to the site.
Hannah has quickly become an expert in the Build to Rent sector, sharing the importance of improving the customer experience by using the verified resident review data that only HomeViews can provide.
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